Why employers switch to Lively
Healthcare-first benefits, built for the way employees actually use them.
Only 11% of HSA account holders invest their balances*. For most employees, it's how they pay for prescriptions, doctor's visits, deductibles, and everyday healthcare expenses today.
Lively is built around that reality. With Lively, employers get:
A healthcare-first platform built for every employee: the savers, spenders, and investors.
AI tools that help employees submit eligible claims and use their benefits with greater ease and confidence.
One unified platform delivering a consistent, elevated service experience across core health and lifestyle benefits.
*Source: Devenir 2025 Year-End Report
BY THE NUMBERS
The numbers HR teams ask about first.
Lively delivers real results in service, satisfaction, and long-term retention.
3× Higher Satisfaction
Customer satisfaction is more than 3 times higher than the industry average.*
< 30s Response Time
Over 95% of calls are answered by real people in under 30 seconds — no bots, no long hold times.
98% retention
You’re in good hands. Lively retains over 98% of the employers that choose Lively benefits.
BY THE NUMBERS
The numbers HR teams ask about first.
Lively delivers real results in service, satisfaction, and long-term retention.
3× Higher Satisfaction
Customer satisfaction is more than 3 times higher than the industry average.*
< 30s Response Time
Over 95% of calls are answered by real people in under 30 seconds — no bots, no long hold times.
98% retention
You’re in good hands. Lively retains over 98% of the employers that choose Lively benefits.
HOW IMPLEMENTATION WORKS
We handle the transition. You enjoy better outcomes.
Most implementations stall on file formatting, missing system access, and unclear ownership. Each group with 250+ employees receives a dedicated Customer Success Manager from day one, who coordinates file reformatting for you, and gives your team one place to track every step.
Step 1 — Connect Meet your dedicated Customer Success team. Confirm your plan design, goals, and timeline. Connect Lively with your benadmin, payroll, or HRIS to start file mapping.
Step 2 — Configure Lively builds and configures your plans. File Sync converts your existing file formats with no reformatting required on your end. Your technical CSM handles integrations, funding setup, and reporting.
Step 3 — Launch Employees receive access to Lively and can access funds within 2 to 3 business days of file upload. Your Customer Success team stays with you through every open enrollment cycle.
Lively manages more than 90% of the implementation work. You make key decisions. We handle the rest.
A smoother transition for everyone involved
We've thought through all the moving pieces so you don't have to.
Employee communications
From awareness to taking their first actions and engagement, we provide launch emails, onboarding resources, FAQs, and educational materials so employees know what's changing, when to take action, and where to get help.
HSA transfers & blackout periods
Blackout periods are a standard part of any bulk HSA transfer. We help minimize disruption with comprehensive communications, planning around payroll cycles and funding, and proactive support for employees.
Switching costs
Concerned about implementation fees or account closure costs from your current provider? Your Lively sales representative can help you understand your options and build a transition plan that works for your organization.
Best HSA/FSA Vendor in my 10+ Years Career in HR.
As an employer plan administrator and personal user of Lively, I am pleased with the ease of use and implementation we had during our change from another provider.
How much time and money can you save with Lively?
Lively estimates time and money savings based on your employee population, current HSA participation, and average contributions. Our platform is built to help you:
Increase HSA participation
Save hundreds of hours every year on routine benefits-related tasks
Save more in payroll tax savings via increased enrollments and contributions
Estimate potential time and payroll-tax savings based on your organization's inputs. Results are illustrative, vary by plan design and participation, and are not guaranteed.
Customer story
"One of the smoothest and most well-organized implementations I've worked on."
A leading technology company set out to deliver the best possible HSA experience for its employees. While keeping its existing 401(k) provider, Fidelity, the company transitioned its HSA and FSA to Lively to elevate the employee experience and simplify benefits administration.
"Over four years, I've been involved in more than 20 vendor implementations. This project stands out as one of the smoothest and most well-organized implementations I've worked on, and I attribute a significant part of that success to your project management." — Lead Integrations Engineer
See how Lively helped this team modernize its HSA experience with minimal lift for HR.
HR TEAMS LOVE LIVELY
Top rated on G2. Find out why.
Discover why employers give Lively five stars and read our reviews on G2.
HR TEAMS LOVE LIVELY
Top rated on G2. Find out why.
Discover why employers give Lively five stars and read our reviews on G2.
FOR EMPLOYERS, BROKERS & HR TEAMS
Looking to offer Lively to your employees or clients?
Fill out this form, and we’ll be in touch within one business day.
Note: If you are an individual account holder or need personal support, please visit our Help Center.
COMMON QUESTIONS
What HR teams ask before switching
Do we need to reformat our existing files?
No. Send us your existing file format. Lively handles all reformatting and coordinates the SFTP connection.
What happens to employee balances during the switch?
Lively supports HSA bulk transfers, individual HSA transfers, FSA carryover, and commuter balance takeovers. For COBRA continuants, our co-servicing implementation team manages the transition directly.
Do we get dedicated support during implementation?
Groups with 250 or more benefits-eligible employees receive a dedicated Customer Success Manager who stays with them from day one through every open enrollment cycle.
Can we switch mid-year?
Yes. Contact our team to discuss timing and what mid-year transition looks like for your specific benefits setup.