Best HSA and Flexible Benefits
The Easiest Solution for Flexible Employee Benefits

Simplify benefits administration, save time, and meet your employees’ needs with Lively’s suite of benefits. Our easy-to-use platform, innovative features, and unparalleled customer support are designed for you and your employees.

employers

Why Lively

Simplify your workload, support your employees

Say goodbye to burdensome benefits administration and disengaged employees. Lively raises the bar for flexible employee benefits with:

  • Exceptional support for employers and account holders, with customer satisfaction ratings that are more than 3 times higher than the industry average.

  • Simple-to-use, proprietary technology. Because our tech is ours, we can rapidly update our platforms and personalize employer experiences.

  • Robust education and resources that drive benefits adoption for employees and take the burden off employers.

/financial-institutions - why lively

Flexible benefits, made for bundling

Health Saving Accounts (HSA)

Offer a top-rated, tax-advantaged Health Savings Account designed with you in mind.

Flexible Spending Accounts (FSA)

Flexible options for health or dependent care costs backed by remarkable service and technology.

Lifestyle Spending Accounts (LSA)

Highly customizable reimbursement accounts for employees’ everyday lifestyle expenses.

Commuter benefits

Highly flexible, simple-to-use commuter benefits with rare add-ons to to meet employees' unique commuting needs.

Medical Travel Account (MTA)

Medical Travel Accounts to extend the reach of your employees' healthcare coverage.

Health Reimbursement Arrangements (HRA)

Health Reimbursement Arrangements that are simple to use and easy for employees to adopt.

COBRA & Direct Bill

Automated and compliant continuation of health coverage to save time and keep transitions simple.

Performance That Stands Out

Proven results you can trust

Lively delivers real results in service, satisfaction, and long-term retention.

Proven results you can trust - 3x higher

3× Higher Satisfaction

Customer satisfaction is more than 3 times higher than the industry average.*

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< 30s Response Time

Over 95% of calls are answered by real people in under 30 seconds — no bots, no long hold times.

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98% retention

You’re in good hands. Lively retains over 98% of the employers that choose Lively benefits.

*Based on Net Promoter Score (NPS). NPS is a widely used metric that measures customer satisfaction. Lively's NPS score is three times higher than the industry average of 16-34.

Employer Loss Calculator

Low participation, employee confusion, and HR support demands can reduce the value of your benefits program and increase administrative workload.

Use this calculator to compare your current setup with industry benchmarks and outcomes employers often achieve after switching to Lively. In less than a minute, you can estimate potential tax savings, HR time reduction, and participation gains.

What this tool shows you:

  • Cost Comparison: See how your current costs stack up.

  • HR Time: Find out how many hours your team spends on support.

  • Tax Savings: See how much you save when more people sign up.

Run the calculator to see where you could save.

Employer - Loss Calculator

Disclaimer: This calculator provides illustrative estimates based on industry benchmarks and Lively’s internal data from FY23–FY25. Results are not guaranteed and may vary based on your company’s unique setup. This tool is for informational purposes only and does not constitute tax, legal, or financial advice. Lively disclaims any liability for decisions made in reliance on these estimates.

Customer stories

"

[Lively] has made the day to day operations after every payroll so much easier for me.

"

Mary Opich

Benefits Specialist, Francis Howell School District

Save time and serve employees better

Simple setup and integrations

Lively’s proprietary technology gives you the option to manage enrollment and contributions via the dashboard, secure files, or third-party integrations. Plus, we can get you up and running in weeks, not months.

Your dedicated Customer Success team guides administrators through every step of onboarding and are available and engaged throughout the year.

Our intuitive administrator dashboard, automated notifications, and curated reports make it easy to take care of day-to-day tasks. You can count on valuable insights about your benefits so you can make informed program decisions without losing sight of the big picture.

Lively’s simple online platform drives benefit adoption and makes it easy for employees to sign up, contribute, and withdraw funds.

screenshot of employee list in lively software

See the Lively experience for busy HR teams

Click the "Jump in →" button inside the image below to begin your guided tour.

Lively Smart Claims

Automated reimbursements

Lively uses Smart Claim Submission to make the experience easier for everyone. Our AI technology scans receipts and fills in the claim details automatically. This means your employees spend less time filing paperwork and more time focusing on their work. It also leads to fewer mistakes and faster payments, which means fewer questions for your HR team to answer.

How the simple 4-step process works:

  • Upload: Employees simply snap a photo or upload a PDF of their receipt.

  • Scan: Our AI reads the document to find the date, cost, and service details.

  • Review: The employee double-checks the info to make sure it is correct.

  • Approval: Claims are processed quickly, with many getting approved instantly.

By using smart technology to handle the heavy lifting, we make the experience better for your employees and much easier for your team to manage.

HR TEAMS LOVE LIVELY

Top rated on G2. Find out why.

Discover why employers give Lively five stars and read our reviews on G2.

G2 Badge Users Love Us
G2 badge Leader winter 2025
G2 Badge High Performer Winter 2026
G2 Badge High Performer Mid Market Winter 2026
Fastest Implementation Small Business Winter 2026
G2 Badge Best Meets Requirements Mid-Market Winter 2026

REPORT

How HR leaders are using AI

HR teams are using AI to simplify operations, reclaim time, and reduce complexity across benefits workflows.

Lively’s 2026 AI in HR Report reveals how enterprise leaders are applying AI to real tasks like reimbursements, claims processing, and data reconciliation. The report is based on a national survey of more than 250 HR leaders and reflects a practical, outcomes-first mindset.

Inside the report, you will learn:

  • Where HR time is being lost and how AI is helping

  • Why benefits workflows are the best place to start

  • What high-performing HR teams are prioritizing in 2026

Read the full report to see how AI is already making an impact.


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Guide

Open Enrollment Survival Guide

employee fitness and wellness

Guide

The basics and benefits of offering a Lifestyle Spending Account

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Calculator

See how much you can save on payroll taxes by offering employees an HSA

FOR EMPLOYERS, BROKERS & HR TEAMS

Looking to offer Lively to your employees or clients?

Fill out this form, and we’ll be in touch within one business day.

Note: If you are an individual account holder or need personal support, please visit our Help Center.

Frequently Asked Questions (FAQ)

What flexible employee benefits does Lively offer?

We offer HSAs, FSAs, HRAs, LSAs, Medical Travel Accounts, and COBRA and Direct Bill for continuation of benefits. We can help employers design the most impactful plan for your organization and budget so that you can deliver the support your employees need to be their most productive selves at work.

Exceptional customer service and proprietary technology built by industry veterans. Lively’s customer satisfaction ratings are more than 3 times higher than the industry average. Every employer has access to a dedicated Customer Success team and account holders can access knowledgeable and responsive support via phone, email, and chat.

Lively is designed to make benefits administration hassle-free. Highly rated by administrators, Lively streamlines onboarding and the tedious tasks of benefits administration. Our platform includes easy-to-understand dashboards, reporting, automated notifications, and simple integrations with your HR tech stack. In addition, we take the burden off HR and people departments by continuously engaging and educating employees about their benefits, leading to higher adoption for employees and reduced costs for you. See more benefits of our platform.

Lively’s simple platform makes it easy for your employees to set up and utilize their accounts. We provide dashboards and tools that make it easy for them to track account balances and maximize savings. If your employees need help, our responsive, dedicated, and knowledgeable support is just a phone call, email, or chat away, so that employees can easily get their questions answered. In fact, 93% of customer inquiries are solved in one interaction.

Lively has stringent measures in place to ensure funds and personal information stay safe. Lively is compliant with HIPAA, the Payment Card Industry Data Security Standard (PCI DSS Level 1) and SOC1 and SOC 2. Read more about our security and compliance measures.